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The MWBE Accelerator was created to increase the employment of more MWBE construction workers in NYC. Brazen Marketer assisted the accelerator with its brand strategy, identity, events, and website. 

 

And with a website, the accelerator was able to collect leads. It also gave visitors access to job opportunities and back-end virtual support.

For The MWBE Accelerator, Brazen Marketer:

  • Two SEO-optimized websites.

  • Launch and recruitment events.

  • Banners (physical and digital), folders, letterheads, and business cards.

  • Pitch decks, newspaper ads, and flyers.

Marketing Results

  • Local community and government awareness of a one-stop-shop for construction opportunities.

  • The reduction of barriers to contracting opportunities for MWBE construction firms.